Finding a Quality Copywriter
If you want to generate an income on the internet, you are going to need a web site. If you want that website to help you bring in money, it has to be really well written. Unless you're good at copywriting already it's smart to hire someone who is experienced to compose the text on your site. A good copywriter can help you make far more money than you could ever hope to see if you attempted to do the writing by yourself. Apparently, not all copywriters are the same. Some copywriters are just incredibly talented. Some, on the other hand, aren't talented at all but are trying their hand at writing since someone told them that online writing would be a breeze. The following are some ways to help you distinguish the good copywriters from the bad copywriters.
Does the copywriter have his or her own site? Any copywriter worth his or her salt is going to have his or her own web site that contains a bio, some samples and a resume (and anything else the writer feels like sharing). If the writer doesn't have his or her own web site, how can they help you create yours? Look at the copy on the copywriter's website. If it is replete with typos and grammar errors this is not a good sign.
How well do you react to the copy on the copywriter's web site? This is more involved than simply noticing grammatical errors and syntax errors. Does the text make you feel any sort of emotional reaction? Does it help you like him or her? Does the web copy make you want to follow up and learn more about the writer? Does it make you eager to employ them immediately? Does the copy make you feel like you must get out of there? Does the website copy cause you to feel look what I found angry? These are all vital reactions and you should pay attention to them.
Perform a little more research on the copywriter. Search for reviews for the writer on unbiased web sites and online discussion boards. It's very likely that the only reviews you will come across on the writer's site are going you can try this out to be positive. Do a search for the copywriter's name to find out if any reviews or testimonials pop up in copywriter freelance jobs places that are not run or that cannot be controlled by the writer. These pstings demand your extra attention. You need to also ask the copywriter to provide you one or two references. See to it that you follow up and actually make contact with those references so that you can obtain an honest opinion from them.
It is vital to actually read any samples provided to you by the writer. It is a good idea to ask for samples beyond the ones that are available on the web site. This is especially important if the copywriter is claiming to be an expert in a field. If the writing seems like a regurgitated Wikipedia article, you better find someone else.
There aremany ways to determine whether or not a copywriter is worthy of hiring. It's essential to do your due diligence and look beyond the writer as a person and discover what you can about his or her reputation and character.